Positioning beats discounts
Discount-led ads attract price shoppers. We lead with your approach, experience and patient experience instead.
Cosmetic dentistry marketing
Attract patients who value great cosmetic work
Cosmetic patients are visual, selective and often price-shopping. We position your practice around quality and trust so you attract serious patients, not bargain hunters.
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What makes cosmetic marketing different
Visual proof is regulated
Smile photos must be genuine and unedited, with context. We build galleries that persuade without breaking the rules.
Qualify before the consult
Clear information on process and investment means consult time goes to patients ready to proceed.
The patient journey we build
From the first search to an accepted treatment plan, each step is designed and measured.
Cosmetic searches
Rank for veneers, whitening and smile makeover searches locally.
Premium treatment pages
Process, materials, timeframes and investment explained clearly.
Compliant galleries
Genuine photos with the context regulators require.
Consult booking
Easy online booking, plus AI chat for questions at any hour.
Fast, personal follow-up
Timely replies while the patient is still comparing practices.
Case-value reporting
Track consults, acceptance and case value by source.
We report on patients, not clicks
Clicks and leads are only useful if they turn into treatment. Your monthly report follows every enquiry through to the outcome.
Booked consultsby source: search, maps, ads, social
Show ratehow many booked patients arrive
Accepted caseswho went ahead with treatment
Cost per accepted casewhat each new patient really cost
Common questions
Usually yes, if the price is accurate and states what’s included and any conditions. In Australia, any offer must show its terms. “From” prices need to be genuinely available.
Generally, with care: real patients, patient consent, no editing, the same lighting and angles, and context that results vary. Some regions restrict them further.
Lead with quality, experience and the patient journey rather than discounts, and explain investment ranges up front so price-only enquiries filter themselves out.
Advertising rules differ by country: Australia, Canada, United States.
Performance marketing
See how it works
Pay for patients in the chair, not clicks.
Ads, human qualification and booking, and follow-up, priced on results and built for your country’s rules.
More cosmetic patients, starting this month
Our free audit shows where you rank for cosmetic searches and what to fix first.
Get my free audit
Or call/text +1 (661) 727-3766.